Work & impact

Leadership and outcomes across theme parks, food service IoT, and community platforms.

Vibe Connect

Vibe Connect

Chief Executive Officer · Apr 2025 – Present

  • Founded and led Vibe, the first community social platform and MIT startup designed to bring social back to social media by centering real-life activities, events, and meaningful community connections.
  • Launched on Feb 9th, 2026, at MIT with 75% first-week retention and a very high rate of positive testimonials.
  • Designed Vibe for any kind of community worldwide—expanding to university campuses, retirement communities, HOAs, and businesses before opening for all communities.
  • Content creators with a cumulative 17M followers have joined the platform.

What I built: Community-first social platform · MIT-backed startup · Multi-community expansion

Six Flags Entertainment Corporation

Six Flags Entertainment Corporation

Chief Technology Officer · Aug 2022 – Aug 2024

  • Oversaw all technology functions across 27 parks, accountable for $1.5B in revenue systems.
  • Led a technology organization of 55 FTEs, 100 seasonal staff, and 100 full-time contractors.
  • Generated $100M in incremental net profit through digital transformation (growth + efficiency).
  • Developed and executed the company’s 3-year digital roadmap, aligning guest-facing and backend platforms to business priorities.
  • Positioned Six Flags as the most advanced AI-powered park system in the industry.

What I built: AI Concierge (web + mobile) · 3-year digital roadmap · Largest theme park digital alliance · Six Flags Metaverse · E-sports initiative (amusement parks)

Welbilt (Ali Group)

Welbilt (Ali Group)

VP Digital Transformation & Managing Director, KitchenConnect · Feb 2022 – Aug 2022

  • Led digital transformation across all brands and functions; created a 3-year technology roadmap.
  • Scaled KitchenConnect into the world’s largest smart restaurant ecosystem with partners like Microsoft, AT&T, HCL, and TeamViewer.
  • Rebuilt the org (65-person team) into a full business unit covering engineering, sales, marketing, and support.
  • Delivered $100M in connected equipment sales; made KitchenConnect the first fully open-source, OEM-agnostic IoT platform in the food service industry.

What I built: World’s largest foodservice IoT platform · Open-source OEM-agnostic platform · 65-person business unit

The Middleby Corporation

The Middleby Corporation

Manager of Technology · Jul 2016 – Aug 2019

  • Led technology strategy across all 110 Middleby brands, overseeing enterprise platforms and digital innovation globally.
  • Founded and scaled Middleby Connect™, the company’s IoT platform unifying equipment from all brands into one cloud-based solution—adopted by leading global restaurant chains.
  • Built one of the largest smart kitchen platforms in the foodservice industry: predictive maintenance, OTA updates, analytics, and remote diagnostics.
  • Transitioned Middleby into a SaaS and connected services model, enabling recurring revenue and cloud-based service offerings.
  • Recognized with the Rising Star Award, given to only 24 out of 10,000+ employees for top performance and impact.

What I built: Middleby Connect™ · Open Kitchen (early cloud platform) · SaaS & connected services model

Earlier roles

  • Live Love, Inc.

    Co-Founder, CTO · Feb 2014 – Jul 2016

    Co-led one of the Middle East’s largest social media enterprises (2M+ followers), incubated by Idealab & Caltech.

  • Teranotes, Inc.

    Co-Founder, President · Feb 2014 – Jul 2016

    Built a social learning platform—accepted for the final interview at Y Combinator (top 2% of applicants).

  • Virtual Software, LLC

    Co-Founder, President · Aug 2010 – Jan 2013

    Built Lebanon’s first mobile app development company.

Alliances & partnerships

Built and led the largest digital alliances in the theme park and food service industries—co-investing in frontier tech and innovation with global partners.

GoogleDellSnowflakeHCLTechMicrosoftAT&TTeamViewerPure ImaginationFueled